Every ad channel. One overview.
Budgets, pacing and results across every channel.
Every ad channel. One overview.
Every campaign. One clear workspace.
See what's live, what it costs and what it returns across Meta, Google, LinkedIn, TikTok and offline media. Budgets, pacing and results in one workspace.
Plan campaigns, track progress, and keep your team aligned - without jumping between spreadsheets, docs, and ad managers.
Free plan available. No credit card required.
Pull results automatically from the ad platforms you already use
Pull results automatically from the ad platforms you already use
Meta Ads
Google Ads
TikTok Ads
LinkedIn Ads
Microsoft Advertising
Pinterest Ads
Reddit Ads
Stop letting broken tools slow you down
Stop letting broken tools slow you down
Spend lives in five ad managers, budgets in a spreadsheet and results in someone's head. AdBacklog brings every channel into one shared overview.
Spreadsheets get messy. Docs get buried. Tools don’t talk to each other. AdBacklog brings everything into one clean, shared workspace.
No more broken formulas
No more lost context
No more guessing what’s working
Ad spend this month
€
K
Plan, track, and share. All in one place.
Plan, track, and share. All in one place.
Know where every euro goes
Spend, budget and pacing per channel at a glance. AdBacklog flags channels that run ahead or behind plan before the month is gone.
Your numbers in, in minutes
Paste straight from Excel or Google Sheets, or drop in a CSV or Excel export from any ad platform. Or connect your ad managers directly and import results automatically. Last week's numbers are one click away.
Plan the year, not just the week
Set a monthly budget per channel, compare it with actual spend and see your year-end forecast. Goals track themselves as numbers come in.
Built for agencies and their clients
Give clients their own login, share live reports by link and send weekly or monthly summaries with a PDF, automatically. Client accounts are free.
Ask AI, or let an agent do it
Ask anything about your campaigns and channels in plain language, or run an agent for performance reviews, pacing checks, client updates and backlog clean-ups. Changes always wait for your OK.
Discover what our users love about us
“AdBacklog helped us bring structure to all our experiments and campaigns. No more scattered docs - everything’s in one place, which makes collaboration with clients so much easier.”
Jasper
Growth Marketer
“AdBacklog makes it easy to structure and track my marketing work. It became a go-to hub when sharing progress with clients. Smooth experience, clean design, very efficient.”
Antoine
Freelance SEA Consultant
“We used to juggle spreadsheets and Slack threads - now everything lives in AdBacklog. We can track who’s doing what, where things stand, and what needs attention. Huge time-saver.”
Ryan
Marketing Ops Lead
“AdBacklog brings clarity across all our online ads. From tracking creative versions to aligning with the team - it’s made our process way more focused and efficient.”
Tom
Meta Ads Manager
“AdBacklog helped us bring structure to all our experiments and campaigns. No more scattered docs - everything’s in one place, which makes collaboration with clients so much easier.”
Jasper
Growth Marketer
“AdBacklog makes it easy to structure and track my marketing work. It became a go-to hub when sharing progress with clients. Smooth experience, clean design, very efficient.”
Antoine
Freelance SEA Consultant
“We used to juggle spreadsheets and Slack threads - now everything lives in AdBacklog. We can track who’s doing what, where things stand, and what needs attention. Huge time-saver.”
Ryan
Marketing Ops Lead
“AdBacklog brings clarity across all our online ads. From tracking creative versions to aligning with the team - it’s made our process way more focused and efficient.”
Tom
Meta Ads Manager
“AdBacklog helped us bring structure to all our experiments and campaigns. No more scattered docs - everything’s in one place, which makes collaboration with clients so much easier.”
Jasper
Growth Marketer
“AdBacklog makes it easy to structure and track my marketing work. It became a go-to hub when sharing progress with clients. Smooth experience, clean design, very efficient.”
Antoine
Freelance SEA Consultant
“We used to juggle spreadsheets and Slack threads - now everything lives in AdBacklog. We can track who’s doing what, where things stand, and what needs attention. Huge time-saver.”
Ryan
Marketing Ops Lead
“AdBacklog brings clarity across all our online ads. From tracking creative versions to aligning with the team - it’s made our process way more focused and efficient.”
Tom
Meta Ads Manager
“AdBacklog helped us bring structure to all our experiments and campaigns. No more scattered docs - everything’s in one place, which makes collaboration with clients so much easier.”
Jasper
Growth Marketer
“AdBacklog makes it easy to structure and track my marketing work. It became a go-to hub when sharing progress with clients. Smooth experience, clean design, very efficient.”
Antoine
Freelance SEA Consultant
“We used to juggle spreadsheets and Slack threads - now everything lives in AdBacklog. We can track who’s doing what, where things stand, and what needs attention. Huge time-saver.”
Ryan
Marketing Ops Lead
“AdBacklog brings clarity across all our online ads. From tracking creative versions to aligning with the team - it’s made our process way more focused and efficient.”
Tom
Meta Ads Manager
"Sendix transformed our email marketing strategy. The advanced segmentation and analytics have helped us increase our conversion rates by over 40%. As a small business, we needed an email marketing tool that was powerful yet intuitive."
Sarah Thompson
Marketing Director
"As a small business owner, I needed an easy-to-use solution that didn't require a steep learning curve. Sendix delivered exactly that and more. The support team is fantastic. As a small business, we needed an email marketing tool that was powerful."
Michael Rodriguez
Founder at Urban
"Our online store's sales have increased by 30% since we started using Sendix. The detailed analytics and reporting tools are game-changers for tracking our campaigns. "The automation tools in Sendix are game-changing. We've streamlined."
Elena Kovacs
Head of Customer Experience
“AdBacklog brings clarity across all our online ads. From tracking creative versions to aligning with the team - it’s made our process way more focused and efficient.”
Lisa Michael
E-commerce Manager
"Sendix transformed our email marketing strategy. The advanced segmentation and analytics have helped us increase our conversion rates by over 40%. As a small business, we needed an email marketing tool that was powerful yet intuitive."
Sarah Thompson
Marketing Director
"As a small business owner, I needed an easy-to-use solution that didn't require a steep learning curve. Sendix delivered exactly that and more. The support team is fantastic. As a small business, we needed an email marketing tool that was powerful."
Michael Rodriguez
Founder at Urban
"Our online store's sales have increased by 30% since we started using Sendix. The detailed analytics and reporting tools are game-changers for tracking our campaigns. "The automation tools in Sendix are game-changing. We've streamlined."
Elena Kovacs
Head of Customer Experience
“AdBacklog brings clarity across all our online ads. From tracking creative versions to aligning with the team - it’s made our process way more focused and efficient.”
Lisa Michael
E-commerce Manager
"Sendix transformed our email marketing strategy. The advanced segmentation and analytics have helped us increase our conversion rates by over 40%. As a small business, we needed an email marketing tool that was powerful yet intuitive."
Sarah Thompson
Marketing Director
"As a small business owner, I needed an easy-to-use solution that didn't require a steep learning curve. Sendix delivered exactly that and more. The support team is fantastic. As a small business, we needed an email marketing tool that was powerful."
Michael Rodriguez
Founder at Urban
"Our online store's sales have increased by 30% since we started using Sendix. The detailed analytics and reporting tools are game-changers for tracking our campaigns. "The automation tools in Sendix are game-changing. We've streamlined."
Elena Kovacs
Head of Customer Experience
“AdBacklog brings clarity across all our online ads. From tracking creative versions to aligning with the team - it’s made our process way more focused and efficient.”
Lisa Michael
E-commerce Manager
"Sendix transformed our email marketing strategy. The advanced segmentation and analytics have helped us increase our conversion rates by over 40%. As a small business, we needed an email marketing tool that was powerful yet intuitive."
Sarah Thompson
Marketing Director
"As a small business owner, I needed an easy-to-use solution that didn't require a steep learning curve. Sendix delivered exactly that and more. The support team is fantastic. As a small business, we needed an email marketing tool that was powerful."
Michael Rodriguez
Founder at Urban
"Our online store's sales have increased by 30% since we started using Sendix. The detailed analytics and reporting tools are game-changers for tracking our campaigns. "The automation tools in Sendix are game-changing. We've streamlined."
Elena Kovacs
Head of Customer Experience
“AdBacklog brings clarity across all our online ads. From tracking creative versions to aligning with the team - it’s made our process way more focused and efficient.”
Lisa Michael
E-commerce Manager
“AdBacklog helped us bring structure to all our experiments and campaigns. No more scattered docs - everything’s in one place, which makes collaboration with clients so much easier.”
Jasper
Growth Marketer
“AdBacklog makes it easy to structure and track my marketing work. It became a go-to hub when sharing progress with clients. Smooth experience, clean design, very efficient.”
Antoine
Freelance SEA Consultant
“We used to juggle spreadsheets and Slack threads - now everything lives in AdBacklog. We can track who’s doing what, where things stand, and what needs attention. Huge time-saver.”
Ryan
Marketing Ops Lead
“AdBacklog brings clarity across all our online ads. From tracking creative versions to aligning with the team - it’s made our process way more focused and efficient.”
Tom
Meta Ads Manager
“AdBacklog helped us bring structure to all our experiments and campaigns. No more scattered docs - everything’s in one place, which makes collaboration with clients so much easier.”
Jasper
Growth Marketer
“AdBacklog makes it easy to structure and track my marketing work. It became a go-to hub when sharing progress with clients. Smooth experience, clean design, very efficient.”
Antoine
Freelance SEA Consultant
“We used to juggle spreadsheets and Slack threads - now everything lives in AdBacklog. We can track who’s doing what, where things stand, and what needs attention. Huge time-saver.”
Ryan
Marketing Ops Lead
“AdBacklog brings clarity across all our online ads. From tracking creative versions to aligning with the team - it’s made our process way more focused and efficient.”
Tom
Meta Ads Manager
“AdBacklog helped us bring structure to all our experiments and campaigns. No more scattered docs - everything’s in one place, which makes collaboration with clients so much easier.”
Jasper
Growth Marketer
“AdBacklog makes it easy to structure and track my marketing work. It became a go-to hub when sharing progress with clients. Smooth experience, clean design, very efficient.”
Antoine
Freelance SEA Consultant
“We used to juggle spreadsheets and Slack threads - now everything lives in AdBacklog. We can track who’s doing what, where things stand, and what needs attention. Huge time-saver.”
Ryan
Marketing Ops Lead
“AdBacklog brings clarity across all our online ads. From tracking creative versions to aligning with the team - it’s made our process way more focused and efficient.”
Tom
Meta Ads Manager
“AdBacklog helped us bring structure to all our experiments and campaigns. No more scattered docs - everything’s in one place, which makes collaboration with clients so much easier.”
Jasper
Growth Marketer
“AdBacklog makes it easy to structure and track my marketing work. It became a go-to hub when sharing progress with clients. Smooth experience, clean design, very efficient.”
Antoine
Freelance SEA Consultant
“We used to juggle spreadsheets and Slack threads - now everything lives in AdBacklog. We can track who’s doing what, where things stand, and what needs attention. Huge time-saver.”
Ryan
Marketing Ops Lead
“AdBacklog brings clarity across all our online ads. From tracking creative versions to aligning with the team - it’s made our process way more focused and efficient.”
Tom
Meta Ads Manager
Start free. Grow with your team.
Start free. Grow with your team.
Starter
Best for individuals or freelancers starting out.
€0
/month
Unlimited campaigns
10 AI credits a month for Ask AI and agents
Budgets, pacing, planning and goals
All views: table, board and timeline
Filtering options
Email support
Team
Best for marketing teams and growing companies.
€10
/mo/user
Everything in the Starter Plan
100 AI credits a month
Add teammates to collaborate on campaigns
Use AdBacklog in Claude, ChatGPT and Cursor (MCP)
Roles: viewer, editor, manager and admin
Priority support
Agency
Best for agencies that want to keep clients updated on progress in real-time.
€20
/mo/user
Everything in the Team Plan, including MCP
200 AI credits a month
Multiple workspaces, one for each client or brand
Free client accounts with their own login
Clients follow and approve their campaigns
Live shared reports and scheduled client reports
Starter
Best for individuals or freelancers starting out.
€0
/month
Unlimited campaigns
10 AI credits a month for Ask AI and agents
Budgets, pacing, planning and goals
All views: table, board and timeline
Filtering options
Email support
Team
Best for marketing teams and growing companies.
€10
/mo/user
Everything in the Starter Plan
100 AI credits a month
Add teammates to collaborate on campaigns
Use AdBacklog in Claude, ChatGPT and Cursor (MCP)
Roles: viewer, editor, manager and admin
Priority support
Agency
Best for agencies that want to keep clients updated on progress in real-time.
€20
/mo/user
Everything in the Team Plan, including MCP
200 AI credits a month
Multiple workspaces, one for each client or brand
Free client accounts with their own login
Clients follow and approve their campaigns
Live shared reports and scheduled client reports
Common questions
Common questions
Discover frequently asked questions by new users of AdBacklog, the campaign management tool for marketing professionals.
Discover frequently asked questions by new users of AdBacklog, the campaign management tool for marketing professionals.
How do I get started?
Create a free account, name your workspace and add your first campaign. Then enter last week's numbers by pasting from Excel or importing an Ads Manager CSV. Setup takes about five minutes, no credit card needed.
What can I track with AdBacklog?
What can Ask AI and agents do?
Is AdBacklog free?
How is AdBacklog different from ad managers or Looker Studio?
How do I get started?
Create a free account, name your workspace and add your first campaign. Then enter last week's numbers by pasting from Excel or importing an Ads Manager CSV. Setup takes about five minutes, no credit card needed.
What can I track with AdBacklog?
What can Ask AI and agents do?
Is AdBacklog free?
How is AdBacklog different from ad managers or Looker Studio?
How do I get started?
Create a free account, name your workspace and add your first campaign. Then enter last week's numbers by pasting from Excel or importing an Ads Manager CSV. Setup takes about five minutes, no credit card needed.
What can I track with AdBacklog?
What can Ask AI and agents do?
Is AdBacklog free?
How is AdBacklog different from ad managers or Looker Studio?
